graphic design
videography
light web design
The client wanted to incorporate the cosmos flower in her logo, symbolizing resiliency and persistence. Starting with a selection of sketches and ideas, we gradually honed in and landed on a silhouette with a gentle curve in the stem, reflecting the graceful and gentle movements of her yoga practice.
The overall branding was kept simple, using a warm purple and gentle curves that mimicked the logo throughout.
The client wanted a simple website that she would be able to manage herself, including class offerings, testimonials, and a blog that she would be able to update herself. I created a website for her using WYSIWYG platform that would look professional and be easy for her to take over.